If you choose SAP Business One, your business will improve, in terms of efficiency and collaboration. However: if you really want to get the most out of the system, take a look at these four features.

Most companies implementing SAP Business One look primarily at the benefits of replacing separate software systems with one central ERP system. Digitizing operations that were previously performed manually is also a win.

But there's more! SAP Business One also offers plenty of smart features that you may not have seen coming, but can definitely add value to your business.

1. Plan & execute marketing projects

   The marketing module in SAP Business One allows you to create and execute campaigns. You can use this module to send newsletters and emails and record phone calls.

   You can upload leads collected through your website or social media platforms to SAP Business One, allowing you to focus on people who are truly interested in your products.

   Successful marketing campaigns deliver new customers, but SAP Business One also helps you use the data entered to better understand and reach your target audience.

2. Set up KPIs and dashboards

   Another feature that can help you get the most out of SAP Business One are key performance indicators (KPIs).

   KPIs help you quickly and easily monitor the progress of projects and goals. With SAP Business One, you can establish financial and operational KPIs that match your business needs.

   Dashboards offer you insights about trends in your company's data over a given period of time. You can use this data to predict customer behavior and use it to make major and minor changes in the direction of your business in order to meet the KPIs you have set.

   Employees can also create their own dashboard. This can help them work more efficiently because they can easily view the numbers relevant to their specific role.

   For example, the sales team could create a dashboard that shows the best running products and shows the revenue they have generated over a period of time.

3. Eliminate manual data entry

   SAP Business One not only replaces manual operations, such as compiling reports and forwarding data from one department to another. Even data entry can often be automated.

   The big advantage of this is not only that it saves time, but also that it prevents human error. Your employees can also spend their time on activities that have real value to your business.

   An example of automatic data entry is that SAP Business One can automatically record new orders, which can help you manage inventory. More on that in point 4.

4. Monitor inventory status

   One of the most important things to manage with your ERP system is inventory status. If you have too many products or ingredients in stock, you're wasting time and money on storage, which weighs on your company's overall profits.

   The other side of the coin is that if you don't have enough inventory, your customers won't be able to buy what they want or will have to be patient once they have placed an order. That can cause customers to shop elsewhere.

   SAP Business One helps you manage your inventory efficiently and easily. You can use the inventory module to reduce overspending and alert employees to decreased inventory levels.

   If you are open to this, you can even automate purchasing products from your suppliers when the system itself concludes that it is needed.